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Archive for April, 2013

The Good, the Bad and the Contingency

April 12th, 2013 Comments off

I couldn’t help notice how inviting the ski hill near my home looked as I drove past it on the highway the other day.  It was an incredibly beautiful day, with the sun beaming down.  It reminded me of a time I was skiing in Quebec with a T-shirt and lounging at the bottom of the mountain having lunch while soaking up sun rays.  Something was odd – there was nobody on it.  It was closed.

Due to warmer temperatures the last few years, ski resorts have been reporting how badly it’s affecting their business.  They aren’t able to even make snow that would survive the warm weather.  Not much they can do if the weather doesn’t co-operate.

But what about when the weather does co-operate?  I can’t believe the horrible business planning this hill had.  I guess they hadn’t expected that cooler temperatures would remain this long, so they followed through on their season closing date.  Really?  There was obviously no contingency plan to take advantage of unseasonable weather.

This has gone on for three weekends now.  There is snow on the hill, but zero revenue. Unfortunately, everyone loses out.

Businesses need to plan not only for the bad, but the good as well.

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